Your browser is outdated. Upgrade your browser for better user experience and security

About Mayerline

Mission vision values and culture


We take our customer by the hand and guide her along relevant fashion trends and novelties.
We are always looking for the right mix of exuberant and subtle, smooth and elegant, casual and sophisticated, contemporary and timeless.
We do not think in terms of do's and don'ts but create a safe framework for our client. Within this framework you can experiment with pieces that are right today and will still be right tomorrow.

Love of craftsmanship

A genuine and sincere product, made with years of craftsmanship. With love for women and love for the trade. Happiness is in the small things. So is service and quality. The smile, that's what we go for.

Belgian to the max

A truly Belgian brand. Born and raised in Belgium. Today we are still a family business with more than 45 stores in a world dominated by international chains. We are proud of that.

For real women

We design our pieces based on the average woman (with size 40) and not the average model (with size 34). We have 60 years of experience in balancing what is fashionable with what real women feel good in. Mayerline, always stylish, never uncomfortable.

 

Our Mission

We care not only about the quality of our clothes, but also about how and with whom we make and sell them. Our values are as important as our clothes. We would like to introduce them to you here.

Stronger together

Mayerline is a true family business. We work constructively with others, participate actively and put the interests of Mayerline as a whole above our own.

Ownership

We take responsibility for what we do and live up to our commitments. We make decisions based on concrete facts and fair and informed judgment.

Just that little bit more

We have a passion for the profession, we don't stand still and we always want to learn. We are open to the changing image of society and adapt Mayerline's working methods to strengthen its individuality.

For now and later

Respect for our planet and its inhabitants is an ethos in which we take responsibility as much as possible. These are not empty words, but an active commitment. 

In doing so, we strive for sustainable development with a healthy long-term return, with a win-win for all our stakeholders and partners.

We are looking forward to it, every day

At Mayerline, we're excited, day after day. This has a lot to do with the fact that everyone at Mayerline inspires trust and acts with respect in an open, cordial and authentic manner.

We always think and act in a win-win mindset. We always start from a winner's mentality, with an open mind and with the thought that it is possible.

Quality in all areas

We strive to be outstanding in everything we do. In doing so, we always start from Mayerline's strength and uniqueness to make the difference every time: the best products and services for our customers.